Top 10 Pardot Mistakes to Stop Making in 2016

By | 2017-04-05T15:10:19+00:00 January 7th, 2016|Salesforce Tips and Tricks|

1. No clear profiles or personas Developing content that speaks to your buyers is crucial in conveying the trust, authority and thought leadership necessary to win customers over in a competitive market. Your success with Pardot is largely based on your success with content marketing, which must begin with the development of customer profiles or [...]

6 Salesforce Mistakes to Stop Making in 2016

By | 2017-04-05T15:13:49+00:00 January 6th, 2016|Salesforce Tips and Tricks|

It's a new year and what better time than to re-evaluate how Salesforce is supporting your organization's growth and profitability. These top Salesforce mistakes can lead to significant problems with your ROI but can be corrected with the right strategy and commitment. 1. No Center of Excellence Your Salesforce Center of Excellence should include the [...]

Customer Story: COO Talks About Going Beyond CRM with Salesforce and ProcessComposer

By | 2016-11-16T16:46:11+00:00 December 15th, 2015|Customer Stories|

Research Firm Overcomes Slow Start to Realize More Value with Salesforce Solution In 2011, Professional Research Consultants (PRC) bought Salesforce.com’s Sales Cloud CRM product to help support sales activities and improve growth. The new system was met with a “rocky start,” says Candace Quinn, Chief Operating Officer at the 900-person-strong healthcare market research firm headquartered [...]

AppExchange Feature: Concur Eases Pain of Expense Reports

By | 2017-04-05T14:54:03+00:00 November 12th, 2015|AppExchange Featured Products|

Keeping track of receipts and logging expense reports has long been a painful process for mobile sales reps. For a team focused on generating revenue, maintaining and submitting spreadsheets can be cumbersome. Procrastination and errors run rampant. Concur is one company that seeks to change all that. With Concur, users can capture transaction data at the time they [...]

8 Signs it’s Time to Hire a Salesforce Consultant

By | 2017-04-05T14:57:50+00:00 October 12th, 2015|Is Salesforce Right for My Business?, Salesforce Tips and Tricks|

Do-it-yourself Salesforce implementation is tempting. Yes, there are some organizations that successfully self-implement Salesforce, often with the help of an experienced administrator.  But much more commonly, DIY Salesforce implementation leads to lackluster results, and sometimes customers even question if Salesforce was the right choice. There are many reasons Salesforce is by far the best value in [...]

How to Build a Partner Portal in 30 Days Using Salesforce Communities

By | 2017-04-05T15:02:50+00:00 September 4th, 2015|Customer Stories, Is Salesforce Right for My Business?, Salesforce Tips and Tricks|

Remember when it took many long, painstaking months to build a Web portal for your customers? A partner portal wasn’t even in the conversation. All that has changed now with the Salesforce platform. In 2013, Salesforce launched its “Salesforce Communities” product that extends an organization’s CRM database to external users such as customers and partners [...]

Customer Story: Solutionary Salesforce Partner Community

By | 2017-04-05T15:29:00+00:00 September 2nd, 2015|Customer Stories|

If your company has an indirect sales channel such as a dealer network or agents who resell your products and services, Salesforce Partner Communities is a compelling tool to collaborate with partners on opportunities and share resources. Communities, along with Sales Cloud CRM and Pardot, enable sales and marketing activities at your company to sync [...]

AppExchange Featured Product: Open SMS Pro

By | 2017-04-05T15:32:30+00:00 August 31st, 2015|AppExchange Featured Products|

Editor’s note: This is the first article filed under our new series, AppExchange Featured Products, highlighting innovative apps that will save you time and money while pushing your organization to greater adoption and value with Salesforce. OpenSMS Pro is developed by Nuvem’s close partner, AppShark. One of the reasons why Salesforce offers more value for [...]

ICYMI: 5 Things You Need to Know About the New Salesforce Lightning Experience

By | 2017-04-05T15:34:10+00:00 August 27th, 2015|Salesforce Tips and Tricks|

In case you missed it, Salesforce made a BIG announcement Tuesday. In fact, Salesforce executives said repeatedly that introducing the new “Lightning” Customer Experience was the biggest announcement in the company’s history! Lightning is the product of a multi-year project to redesign the user interface customers have long complained about. But Lightning goes so much [...]

How to Streamline Channel Partner Sales with Salesforce Communities

By | 2017-04-05T15:36:01+00:00 August 25th, 2015|Is Salesforce Right for My Business?, Salesforce Tips and Tricks|

If your company has an indirect sales channel such as a dealer network or agents who resell your products and services, Salesforce Partner Communities is a compelling tool to collaborate with partners on opportunities and share resources. Communities, along with Sales Cloud CRM and Pardot, enable sales and marketing activities at your company to sync [...]